How to Pay for TikTok Ads: A Super Simple Guide

TikTok advertising has now become a tool that helps businesses increase their sales. However, many people still don’t fully understand how to pay for TikTok ads to help their advertising campaigns succeed. The following article will help you learn the details of the payment methods as well as the requirements for paying for TikTok ads.

Current TikTok ad payment methods

To pay for TikTok ads, you can only use an international payment card. TikTok currently allows 3 types of cards for topping up ad spend:

  • MasterCard
  • Visa card
  • Japan Credit Bureau (JCB) card
Current TikTok ad payment methods
Current TikTok ad payment methods

Note: Before launching an ad campaign, you must top up your account first. TikTok will deduct funds directly from your account.

What are the requirements for paying for TikTok ads?

You need to have all 3 requirements for paying for TikTok ads ready, as follows

A TikTok ads account

To run ads on TikTok and top up your campaign, you need a dedicated ads account. There are 2 types of ads accounts

  • TikTok ads account for businesses (TikTok for Business)
  • Personal TikTok ads account (TikTok Ads for User)

Business accounts are only available to partners who work directly with and sign a contract with TikTok. As a result, personal accounts make up as much as 90% of all ads accounts.

International payment card

Besides having the same payment functions as a domestic card, an international payment card also differs in terms of where it can be used. International cards are generally accepted in many different countries, whereas domestic cards can only be used within the country.

International cards can easily be issued by Vietnamese banks such as Vietcombank, Techcombank, MB Bank, ACB, and others.

Topping up your TikTok ads account

Unlike the Facebook Ads platform, to get your ads approved on TikTok, you need to top up your account first. Therefore, you should have around 300,000 VND available on your card, since the platform requires a minimum top-up of 200,000 VND per transaction.

Detailed guide to paying for TikTok ads

Paying for TikTok ads involves 6 steps, as follows:

Step 1: Log in to TikTok Ads Manager

Go to “TikTok Ads Manager” and then log in to your TikTok ads account.

Log in to TikTok Ads Manager
Log in to TikTok Ads Manager

Step 2: Go to the top-up guide section

On the TikTok Ads Manager home page, select “Dashboard”

Go to the top-up guide section
Go to the top-up guide section

In the “Today’s Spends” section, select “Payment” to access the guide for topping up funds to run TikTok ads

Step 3: Select “Add Balance”

After accessing the ad payment top-up page, select “Add Balance”.

Select
Select “Add Balance”

Step 4: Verify your business information

Go to “Account Setting”, select “Account Setup”

If you’ve never topped up your TikTok ads account before, you’ll need to fill in the following payment information:

  • Business name
  • Promotion Link: website, or app link from Google Play or the App Store
  • Industry
  • Street Address
  • Postal Code: each city has its own zip code
  • Tax information (optional)
Verify your business information
Verify your business information

Then click “Submit” once you’ve filled in all the required information.

Note: You cannot change this information after registering your account, so make sure your business information is complete and accurate.

Step 5: Top up your TikTok ads account

Click “Add Balance” again. At this step, enter the amount you want to add to your TikTok account.

Top up your TikTok ads account
Top up your TikTok ads account

The minimum amount you need to top up is 200,000 VND (for the Vietnamese market). Then click “Add now”.

Step 6: Choose a suitable payment card

You can choose 1 of 3 card types: MasterCard, Visa, or JCB.

After choosing your payment card, click “Continue” and enter your card details, including:

  • Card number
  • Cardholder name
  • Expiration date
  • CVV code (3 digits)
Choose a suitable payment card
Choose a suitable payment card

Once entered, click “Make Payment” to top up your account.

Note: Make sure the balance on your card is greater than the amount you want to top up into your TikTok ads account.

What should you keep in mind when paying for TikTok ads?

Here are a few things to keep in mind when paying for TikTok ads:

  • You should open an international payment card at a reputable bank such as Techcombank, Vietcombank, MB, and others, to avoid having your ad payment declined by TikTok.
  • Avoid using a virtual card to top up your ad account.
  • Before launching an ad campaign, make sure to fully top up your payment account.
  • Make sure to enter your card details accurately.
  • To keep your information secure, never share your payment information with anyone.

We hope this article has helped you better understand how to pay for TikTok ads. If you’re running TikTok ads for the first time or are having trouble setting up payment and launching your campaigns, don’t hesitate — contact The7 right away. We have years of experience in TikTok advertising services, helping businesses expand their sales and build brand awareness effectively. Get a consultation and quote now at https://the7digital.com/.

>>>> See also:

Nguyễn Đình Bảo

As CEO of The7, I am committed to sharing practical, useful knowledge with every reader. Every article on The7 is based on my 7 years of hands-on experience in marketing — Facebook advertising, LinkedIn advertising, Google advertising, and marketing strategy. I hope you take away plenty of insight from these posts and apply it successfully in practice.

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